logo
Gold 5,274.20/oz
Silver 60.75/oz
Platinum 2,095.57/oz
Palladium 1,725.36/oz
Price Update

How Gold Secure Determines the Price of Your Bullion

Selling your gold can be overwhelming experience. It can make you bit nervous as may feel like you are taking a plunge into the unknown. At Gold Secure, we believe in complete transparency with our customers. We are advocates of fair pricing and keeping bullion sellers informed. That’s why understanding the gold bullion valuation process is so important when you’re planning to part with your precious assets. 

Whether you’re a seasoned investor or a first-time seller, we will help you understand how we determine the value of your bullion, right from the global market to your final payout.   

“Thinking of selling your gold bars or coins but unsure how pricing works? Learn how Gold Secure uses real-time live gold rates, advanced testing, and a transparent gold bullion valuation process to give you the best market price. Discover what affects your gold’s value and how we ensure trust, speed, and accuracy in every transaction.” 

Understanding the Bullion Market

The global bullion market is quite dynamic. Prices shift constantly and are never static. They react to geopolitical developments, economic indicators, and investor sentiment. These factors impact how much your gold is worth at any given moment. 

However, when it comes to gold bullion pricing, the spot gold price is the benchmark rate for pure gold traded on international markets. This rate is updated constantly, throughout the day. And, it is this pricing that traders, refiners, and buyers, use to determine the final price.

Unlike high-street jewellers or pawn shops, our pricing is directly connected to this spot price. This means you get the most current and fair rate every single time you transact with us. 

What Factors Influence Your Bullion Valuation?

what factor influnce your bullion valuation

While the spot gold price sets the foundation, several other factors influence the amount we offer for your gold:

1. Purity of the Gold 

Purity is measured in karats or in percentage fineness. For instance, investment-grade gold bullion is usually 99.99% pure. So, it is always marked as 999.9. Lower-purity items, like 22k or 18k jewellery, contain less actual gold. So, they are priced lower than investment-grade bullion.

At Gold Secure, we use advanced XRF (X-ray fluorescence) machines to test your bullion’s purity. This gives quick and accurate results. That way, we use scientific precision rather than guesswork and estimates. 

 2. Weight of the Bullion

Weight is another important factor. Bullion is usually measured in grams or troy ounces. We use government-certified scales which are regularly calibrated. We also make it a point to weigh the gold in front of you, so that our process is completely transparent.  

We calculate your total metal weight against the day’s rate, so you always get a fair deal. This is irrespective of how much gold or bullion you want to sell.  

3. Form and Brand

Certain products, such as minted coins or bars from renowned mints (e.g., Perth Mint, PAMP Suisse), often command a small premium in the resale market. That’s because they are easier to resell and are globally recognised. 

Even if you’re looking to sell gold bars or coins from lesser-known mints, we’ll always give you the best possible value based on weight and purity. 

How Gold Secure Calculates the Final Price

Why Transparency Matters in the Gold Bullion

We follow a clear, step-by-step approach that’s designed to give sellers peace of mind. 

Step 1 – Live Spot Rate Check

We check the real-time, live gold rates listed by the London Bullion Market Association. So, you can be certain that you will get the current market valuation for your bullion and not an outdated figure.  

We also use the correct exchange rate while converting the USD spot price into AUD. This allows us to take into account the fluctuations in the exchange rate.  

Step 2 – Testing and Weighing

Gold Secure uses industry-grade XRF machines to test bullions which gives us a breakdown of actual gold content and alloy composition. Hereafter, we weigh the gold using certified scales. 

Step 3 – Price Calculation and Quote 

We multiply the net weight of pure gold by the spot rate. We also apply any premiums (for coins or branded bars) or discounts (for damaged or mixed-metal items). Once calculated, we give you a firm, obligation-free quote on the spot. 

If you accept, payment is processed immediately via secure EFT or, if preferred, via cheque. For in-store customers, cash options may also be available. 

Selling Remotely? We’ve Got You Covered 

You don’t have to live in Brisbane to take advantage of our fair rates. Many customers from outside of Brisbane trust us to value and buy their gold remotely. Here is how we fulfil the needs of our remote customers:  

  • Contact us for a pre-assessment 
  • We arrange insured, trackable shipping at our cost 
  • Once we receive and test your bullion, we issue a firm quote 
  • Upon approval, we initiate payment within 24 to 48 hours 

It’s hassle-free, cost-free, and completely secure for you. Sellers across Australia appreciate the ease and speed of our remote service.  

Certificates and Documentation

Every transaction at Gold Secure includes the option for a Certificate of Authenticity from our assayer. This confirms the purity and weight of your gold which is something you may want to keep for future resale opportunities. 
These documents offer a high level of assurance to our customers. This is another reason why, Gold Secure is considered one of Australia’s most trustworthy bullion dealers. 

Why Transparency Matters in the Gold Bullion Valuation Process 

how determine the gold price by gold secure

Some customers may be in two minds to sell their bullion as they would have heard stories of hidden fees or unexplained deductions. That is not how we operate. 

At Gold Secure, there are no surprises. Every calculation is explained, every factor disclosed, and every fee (if applicable) is listed up front. 

This commitment to transparency is why people choose us when they want to sell gold bars or coins with confidence. We want every seller, whether they’re selling a single coin or a lifetime collection, to walk away knowing they got a fair deal. 

Tips Before You Sell

To ensure you get the best experience, keep these tips in mind: 

  • Know your items: weight, karat, and origin, help in its valuation 
  • Avoid middlemen who might give you lower payouts 
  • Get multiple quotes if you’re unsure – we’re confident in our offer 

Gold Selling Made Easy 

Selling gold doesn’t need to be stressful, mysterious, or risky. With Gold Secure, you can be confident with the gold bullion valuation process. Accuracy and integrity are the cornerstones of our practices. You can rest assured that you will always receive what your gold is truly worth with us.  
We’ve worked hard to create a process that sellers can rely on. Whether it’s you walking into our Brisbane office or shipping to us from across the country – you can rest assured that we’ll take care of your gold.  

Curious what your gold is worth right now? Request a free bullion valuation – no obligation. 

Author Bio

Abhay Khurana

Recent blog